Your personal data is a trust we take seriously. Find out exactly how 198rich collects, stores, uses, and protects your information in accordance with Malaysia's Personal Data Protection Act (PDPA).
We are committed to protecting every member's privacy. The following are the core principles that guide how we manage your data.
198rich only collects data that is strictly necessary to deliver our services. We do not collect excessive or irrelevant information beyond the scope of our platform.
Your data will not be sold or shared with third parties for marketing purposes without your consent. All our third-party service providers are bound by strict confidentiality agreements.
All data is stored with 256-bit SSL encryption, backed by bank-grade security infrastructure. Access to member data is granted only to authorised personnel.
You have the right to access, correct, delete, or transfer your personal data at any time. Contact us and we will process your request within 14 business days.
The 198rich Privacy Policy is drafted in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). We continuously update our practices to ensure full adherence to the latest legal requirements.
In the event of a data breach affecting your information, 198rich is committed to notifying you within 72 hours of the breach being detected.
PDPA Note: This Privacy Policy is drafted in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). By using the 198rich platform, you consent to the collection and use of data as described in this document.
198rich ("we", "the platform") takes its responsibility to protect the privacy of every member and user seriously. This Privacy Policy sets out in detail how we collect, store, process, use, and disclose your personal data when you use the 198rich website, mobile app, and all associated services.
This Privacy Policy applies to all users of the 198rich platform, including unregistered visitors, registered members, and former members whose accounts have been closed. It also covers data we collect through your interactions with our customer support team.
We encourage you to read this Privacy Policy carefully and to reach out to us if you have any questions or concerns about how we manage your personal data. The security and confidentiality of your information is our top priority.
198rich collects various categories of personal data depending on how you interact with our platform. Below is a breakdown of the data we collect:
| Data Category | Examples of Information | Purpose of Collection |
|---|---|---|
| Identity Information | Full name, MyKad number, date of birth | Account verification (KYC) |
| Contact Information | Phone number, email address | Account & support communications |
| Financial Information | Bank account details, e-wallet numbers, transaction history | Deposit & withdrawal processing |
| Technical Data | IP address, device type, browser, OS | Security & platform improvements |
| Usage Data | Betting history, games played, active session duration | Analytics & experience personalisation |
| Communication Data | Support chat logs, emails, feedback | Service improvement |
We also collect data automatically when you visit our platform through the use of cookies, web beacons, and similar tracking technologies. This information is used to improve the user experience and maintain platform security.
We never collect your full IC PIN number, biometric information, or health data. If you receive an email or message requesting such sensitive information on behalf of 198rich, it is a fraudulent attempt — please report it to us immediately.
198rich uses your personal data for legitimate and transparent purposes. Here is how we use the information you provide:
We will only process your personal data for the purposes stated above, or for purposes directly related to them. Should we wish to use your data for a new and different purpose, we will obtain your consent beforehand.
198rich does not sell your personal data to any third party. However, we may share your information with certain parties in the following circumstances:
All third parties that receive data from 198rich are bound by data processing agreements requiring them to protect your information to a standard equal to or higher than our own.
198rich invests heavily in security infrastructure to protect your personal data from unauthorised access, loss, misuse, or alteration. Our security measures include:
While we take all reasonable measures to protect your data, no security system can be guaranteed to be 100% foolproof. We encourage you to take your own precautions as well, such as using a strong, unique password and never sharing your login credentials with anyone.
198rich retains your personal data for as long as your account is active or as long as necessary to provide services to you. Once an account is closed, we will retain your data for a specified period to fulfil applicable legal and regulatory obligations.
Once the retention period expires, your data will be securely deleted or anonymised so that it can no longer be linked to your identity. The deletion process follows industry standards to ensure data cannot be recovered.
As a data subject under Malaysia's Personal Data Protection Act 2010 (PDPA), you have the following rights regarding your personal data held by 198rich:
You have the right to request a copy of all personal data we hold about you. Requests will be processed within 21 business days.
If any data we hold is inaccurate or out of date, you may request that we correct or update it.
You may request the deletion of your personal data in certain circumstances, subject to our legal obligations to retain specific records.
You have the right to object to the processing of your data for direct marketing purposes. Requests will be actioned within 7 business days.
You may request your data in a machine-readable format for transfer to another service provider of your choice.
In certain circumstances, you may request that we restrict how we process your data while a dispute or request is being resolved.
To exercise any of the above rights, please submit a written request to us by email at support@198rich.com with the subject line "Personal Data Rights Request". We may require you to verify your identity before processing the request, to ensure the security of your data.
198rich uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.
You can manage or block cookies through your web browser settings. However, blocking certain cookies may affect the functionality of the 198rich platform. For more information on managing cookies in popular browsers such as Chrome, Firefox, or Safari, please refer to the respective browser's help documentation.
When you first visit the 198rich platform, you will be shown a cookie notice allowing you to choose which categories of cookies you consent to. Your preferences will be saved and honoured in subsequent sessions.
The 198rich platform is strictly for individuals aged 18 and above. We do not knowingly collect or process personal data from anyone under the age of 18. If you believe your child or any other minor has registered or used our platform, please contact us immediately at support@198rich.com.
We will act promptly to investigate such reports, suspend the relevant account, and permanently delete all personal data belonging to the minor from our systems. The safety and protection of children is an absolute priority at 198rich.
The 198rich platform may contain links or integrations to third-party services such as payment providers and game suppliers. This Privacy Policy applies solely to the 198rich platform and does not cover the privacy practices of those third parties.
We encourage you to read the privacy policy of each third-party service you use through our platform. 198rich is not responsible for the data collection and management practices of those third parties, though we ensure all our partners adhere to reasonable data security standards.
198rich reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, new legal requirements, or technological developments. Any amendments will be published on this page with a revised "Last Updated" date.
For material changes that significantly affect your privacy rights, we will endeavour to notify you via your registered email or in-platform notification at least 14 days before the changes take effect. This gives you sufficient time to review and understand what is changing.
Continued use of the 198rich platform after the effective date of any amendment constitutes your acceptance of the updated Privacy Policy. If you do not agree with any changes, you should discontinue use of the platform and close your account.
If you have any questions, concerns, or complaints regarding this Privacy Policy or how we handle your personal data, please contact our Data Protection Officer (DPO) through the following channels:
If you are not satisfied with our response, you have the right to lodge a complaint with the Department of Personal Data Protection Malaysia (JPDP), the regulatory body responsible for the PDPA 2010.
The 198rich support team is available 24/7, including Malaysian public holidays. We are committed to addressing all privacy-related enquiries with the seriousness and care they deserve.
When you register and use an online betting platform like 198rich, you are entrusting us with information that is deeply personal and sensitive — from your phone number and email address to your bank account details and financial transaction history. All of this data must be protected to the highest security standards. At 198rich, we fully understand how much that trust means to each of our members.
Malaysia has one of the most comprehensive data protection frameworks in Southeast Asia under the Personal Data Protection Act 2010 (PDPA). This legislation sets the minimum standard for how organisations may collect, use, and disclose individuals' personal data. 198rich not only meets the minimum requirements of the PDPA — we actively strive to go beyond those standards in every aspect of our data management practices.
One of the most common questions from new 198rich members is: "Is my bank account and e-wallet information safe?" The answer is yes, and here's why: your payment information is processed through a payment gateway that holds PCI DSS (Payment Card Industry Data Security Standard) certification. This means your account numbers, card details, and transaction information are not stored directly on 198rich servers — they are handled by payment providers that have obtained internationally recognised security certification.
For members using Touch 'n Go eWallet, GrabPay, or DuitNow for deposits and withdrawals, please note that information shared between 198rich and these e-wallet providers is strictly limited to what is needed to complete each transaction. 198rich does not store your e-wallet password or PIN, and cannot initiate any transaction from your e-wallet account without your direct authorisation.
Another topic frequently raised within the Malaysian player community is the use of data for marketing purposes. At 198rich, we take a fully opt-in approach that respects your preferences. If you no longer wish to receive promotional emails, bonus offers, or marketing messages, you can unsubscribe at any time via the "Unsubscribe" link in any email we send, or by contacting our support team directly. Your request will be actioned within 7 business days.
One important thing all 198rich members should understand is the identity verification (KYC) requirement. The KYC process — which involves submitting a copy of your MyKad or passport — is a mandatory regulatory requirement for online financial and betting platforms. Its purpose is to prevent fraud, money laundering, and underage access to gambling platforms. Your KYC data is stored with robust encryption and is only accessible to authorised personnel for verification purposes.
Ultimately, it should be noted that the 198rich Privacy Policy is a living document — it will continue to be updated in line with technological developments, changes in legislation, and lessons learned from operating this platform. We are committed to always being transparent about how we manage your data and to keeping you informed of any significant changes. Your trust is the foundation of everything we do at 198rich.
198rich is committed to your privacy and data security. Register today and enjoy a safe, transparent, and responsible betting experience.